Importer notes from Michael Corso Wines:

"Originally established in 1930, the 40-hectare estate of Château la Genestière was acquired by Jean-Claude Garcin in 1944. M. Garcin and his son Raphaël acquired additional vineyards over time, expanding from Tavel and Lirac production into a special project of producing varietal and regional wines in the rugged garrigue terroir just outside of Tavel. These are high-quality, domaine-produced wines for casual drinking made from traditional Rhone varietals bottled as regional Rouge, Blanc and Rosé. They are farmed and vinified with the same care and attention to detail as the domaine’s more prestigious and expensive AOP wines. The property was purchased in 2015 by
Christian Latouche, owner of two domaines in Les Baux-de-Provence. With a dynamic new team in place, M. Latouche has made significant investments in the domaine to maintain the high-quality tradition started by M. Garcin."

Flor impressions:

We wine professionals will generally readily admit that we are prone to the same behavior as the grocery store shopper: we can't help but be affected by a wine's label. When a wine comes from an interesting obscure region, or has a retro label that rubs us the right way, it's hard to not be influenced. The inverse can also be true: a wine from a decidedly unexciting appellation, with an uninspiring, generic label, is unlikely to be tasted with the same zeal. Genestiere's rose', however, did just that. Yes, it's a humble Pays d'Oc rose, a category under which an ocean of "meh" wine is produced. Yes, it has a no frills, perhaps bland label. And yes, it's totally cheap. And most importantly, yes, this wine is excellent.

Delightfully bright flavors of ripe meyer lemon and tangerine zest burst onto the palate, buoyed by bright, refreshing acidity. Pleasantly aromatic, yet without any of the banana or pear drop notes which can affect many roses made in the Provencal style. Simply put, this is a perfect, crisp, crushable summer rose.

-GG, tasted 7/11/24